Skyy Thai

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Overview

Skyy Thai Food Truck Overview

Skyy Thai Food Truck is located in Westham Island in Delta BC, and open its trucks doors over the Summer of 2021 to the local public. Their Thai Chef is very well versed in cooking delicious Thai food but was unfamiliar with digital marketing and wanted a website to help increase their local presence and let more people know about their new food truck business: Skyy Thai Food Truck.

With not much more than their logo some food pictures, we immediately created their Google Business Listing to increase their Local SEO Presence since their delivery radius was limited wich makes local online visibility an important part of growing their brand awareness. If you are not visible on Google search engines or Google Map Listing you are really limiting the chances of people finding your business through organic research. If you are not visible, how are potential customers suppose to find you? Creating an optimizing Skyy Thai’s Google Listing was the first step towards growing their online presence. This process can usually take 1-4 weeks depending on how Google feels…they kind of make the rules.

Skyy thai intro

Secondly, we had a beautiful website to build. With nice brand colors and beautiful looking thai food dishes & images we made sure that these were the main focus for anyone interested in eating and ordering some Thai food. 

Skyy Thai offers a variety of dishes offered from their lunch & dinner menu that are available for either pickup or delivery (lunch) or strictly delivery (dinner). Orders can be place by phone, text, or contact form on their website.

Catering services or also available but require more notice as they tend to serve larger groups so we separated this side of the business as it requires more details & planning. Having its own customizable menu and event details, catering service inquiries can be made online  using the website contact. 

Skyy thai intro

Skyy Thai Portfolio

Skyy Thai Result

One of the reasons we love digital marketing services is that we can track data and progress over time. When new businesses and brands decide exist digitally, we can install tracking tools and softwares that provides tremendous insights in regards to how online visitors are interacting with your brand. Pretty cool right??

Secondly, we had a beautiful website to build. With nice brand colors and beautiful looking thai food dishes & images we made sure that these were the main focus for anyone interested in eating and ordering some Thai food.

Skyy Thai offers a variety of dishes offered from their lunch & dinner menu that are available for either pickup or delivery (lunch) or strictly delivery (dinner). Orders can be place by phone, text, or contact form on their website.

Catering services or also available but require more notice as they tend to serve larger groups so we separated this side of the business as it requires more details & planning. Having its own customizable menu and event details, catering service inquiries can be made online using the website contact.

All Searches shows insights on how many searches prompted your Google listing to be visible over a certain period of time.

Branded search shows data relating to people specifically looking for your brand on line. As you build your brand online and increase your its visibility, branded search will increase accordingly. 

Direct search, 9% in this case, comes from people who have already heard from you from friends and referrals. When your Google Business Listing is created it becomes visible to the local public, so many NEW visitors and potential customer have the chance to “discover” your business. We can see that 90% (9X more) people saw Skyy Thai’s Google listing than those who are already familiar with the brand and “directly” looked for Skyy Thai. This make sense as it is a new brand and we want as many new people as possible looking for food services, truck or restaurants to discover this new food business and even further know that they specialize in Thai food specifically!

This data show data related to people looking for food services in the local area over the past months. It differentiates between people coming from Google Search Listings or Google Maps Listings. All views are good news, but the higher numbers of “Listing on Maps” correlate with the increase of mobile phones for online research. Why turn on your computer when you have a handheld devices as your disposal?

Visibility is great, but actions are better! It shows that people are directly interested in your business and services. People that visit your website, want to know directions or call you are probably ready to order something immediately or in the near future.